Reporting to the Global Public Relations Director at AspenTech headquarters in Bedford, MA, this role will be responsible for the ongoing development and implementation of a comprehensive PR program in EMEA. Main areas of focus are currently Germany, the Middle East, Russia and UK.
This a highly visible role that bridges marketing and sales by communicating AspenTech’s value to industry via regional PR and social media channels.
The role holder will work closely with the Global PR Director (Bedford, MA) and North American (Bedford, MA) and Asia Pacific (Singapore) PR leads to ensure a coordinated global PR effort and support team as needed.
The Senior Marketing Communication Manager, will also collaborate closely with the wider Marketing function as well as Sales leadership in EMEA – e.g. creating content and providing PR support to the Field Marketing, Sales and Social Media teams.
The successful candidate must be fluent in written and spoken English, have proven PR experience either in-house or agency side and be able to write clearly and convincingly about the business value of complex B2B software solutions. The successful candidate must have agency management experience or have worked at a senior level on the agency side. In addition: